Did you know you can change the URL of your Facebook group (as well as your Facebook page)?
If your group has under 5000 members, then this is the blog post for you!
Keep reading to learn:
Why you should change the URL on your Group;
How to change the URL;
Our hot tips.
Your Facebook Group link or URL is one of the first things to be seen, together with your ‘about’ page, name and cover image. It is the only unique identifier for your group online (two groups can have the same name) and it can help you rank higher on search results.
QUESTION: which of these two links would you be more likely to click on?
When I set up my private Facebook Group for Live Love Manifest, I had the numeric URL (as that is the standard when you set up a Group).
Once I started copying my URL into my emails, website and sending it to clients, I realised that it didn’t look ‘pretty’. I researched how to change it and updated it to the one you see above - it looks much better, doesn’t it?
Why should you change your Facebook Group URL?
The same as any website or online business, your group can be called anything but the actual URL or link must be unique.
Facebook will assign a numeric URL to each group when it is created, the same way it assigns a numerical URL to a new Facebook profile or page.
We recommend you change your URL as it:
○ Helps you build trust with potential members
○ Gives you a boost in search results rankings within Facebook
○ Much easier to remember than a load of random numbers
How do you change your Facebook Group URL
"All at once everything looks different, now that I see you."
— Rapunzel, Tangled
Go to your groups’ Settings and then scroll to Customise Group (you may need to do this on your computer). You should see ‘web address’, also known as your Facebook Group URL.
To customise your URL, click on the pencil icon under web address and type the URL you want for your group. If a URL is taken, it will show up in red below. If a URL is available, you’ll get a green tick (woo hoo!), and you can hit Save to make the URL live.
Make the URL something easy to remember that aligns with your group and brand identity. If the name of the group and the link don't match, you might confuse potential DREAM clients from joining your group.
As with your group’s name, try not to use too many acronyms and don't make it so long that it gets clipped.
You can only change the URL and group name every 28 days.
Once you have more than 5,000 members, you won’t be able to change the URL again (you can still change the name of the group every 28 days).
Each time you update the group’s URL you’ll have to remember to update it anywhere where it has been mentioned including external websites who may have linked to it and other locations offline. Facebook does redirect but some other platforms may not.
Do you need Facebook Group banners and event banners?
Here are some examples of group banners that we have created here at Live Virtually.
Marlie came to me as she was rebranding the two businesses that she owns: Marlie Jolanda and Secret SisinBiz Society.
Her logos and brand kit were completed but she wanted to update her graphics, documents and coaching material, including the banners, social media designs and lots of other things.
Not only did we do a full rebrand on SSIBS but we even created a beautiful journal for our Supreme Mastermind group!
"Jo has been my go-to and life saver multiple times over the last 18 months. Not only is she a truly caring person, she is also the one to get anything done ASAP. When she doesn't know something, she will find out in no-time. I am so impressed by her self-teaching approach and simply DOING what needs to be done. She has taken many things off my plate and I consider her a key asset in my businesses. I highly recommend Jo to anyone who needs a smart and dedicated lady on the team. Book in a chat with her, you won't regret it!"
- Marlie Jolanda
Ready to get your banners updated now that you have updated your Facebook Group URL?
Done for you - let us take your branding, logos, colours and fonts and design a bespoke banner for your Group and your events (you can add in a banner for your business page and personal page too if you like).
Group banner + event banner = $80
Group, event, business page and personal page banners = $160
Done with you - let us teach you how to create your own Facebook banners for your Group and your events. We give you the templates (and video tutorials) so that you can design your own bespoke graphics. You will then be able to create your own for years and years.
Let us know if this is something you want to do and we’ll let you know when the masterclass and templates are ready = $39
Head over to the Contact Page and send us a message to let us know what you need and we’ll be in touch within 24-48 hours (business days - Monday to Thursday 10am-3pm).