You don’t need 27 tech tools and a caffeine drip to run a creative business. You need the right ones - the ones that make life easier, not messier. In this blog, I’m sharing the five tools I use daily (plus why I’m saying goodbye to Wix and hello to Squarespace). No overwhelm. No trendy nonsense. Simply practical tech that works with you, not against you.

Your brand isn’t a logo - it’s a legacy. Avoid the fluff, break the rules, and build a brand that people feel before seeing it.

Scruff won’t touch his dinner in a bowl, but put it in a plastic bag? He’s all in. Same food, different packaging. Branding works the same.

There’s a pandemic in online business, and it’s not another Canva folder named Final_Final_V3  (though, let’s be honest, we’ve all been...

When it comes to your brand, colour isn't just a design choice – it's your first handshake with your audience. It speaks before you do,...

Why your brand isn’t a logo | build a brand that connects